The Alaska Seafood Marketing Institute board of directors is holding a special meeting Tuesday in Seattle.
A major item on the agenda is a plan to market this year's huge pink salmon pack.
Alaska had a record catch of more than 215 million pinks this season.
A lot of pinks go into tall cans, and that's the product form ASMI appears to be most interested in promoting.
The goal is to clear inventory before the next fishing season.
The major market for canned pink salmon is the South, in cities such as Atlanta, Birmingham, Charlotte, Louisville, Nashville and Raleigh.
ASMI is considering lots of tactics, such as placing 55-cent coupons in the aisles of 10,000 supermarkets.